The "This Is 7" Slogan For The New iPhone Translates To "This Is Penis" In Hong Kong

QZ- Marketing blunders happen when international companies fail to consider the translations of new slogans in other languages. This is a big challenge for Apple in China, one of its top markets, as its iPhone slogans—from “This changes everything. Again” to “Bigger than bigger” to “This is 7?—sound even more banal in Chinese than they do in English. When the American tech giant launched the newest iPhone 7 and 7 Plus this week, Apple fans in mainland China, Hong Kong and Taiwan realized that the Chinese translations of the new “This is 7” slogan vary, a lot. Here’s why they’re different: Hong Kongers speak Cantonese, while mainlanders and Taiwanese speak Mandarin. Speakers of the two biggest dialects of the Chinese language can find each other impossible to understand and even use different written characters. Or, you can take the literal meaning. That’s why “This is penis” or “Penis, is here” or “Exactly is penis” were not great choices for Apple’s Hong Kong marketing push.

This is clearly on Hong Kong. In what world does the number 7 translate to penis? That’s super fucking weird. I have a question. Why can’t we all just speak the same language? That sounds racist but I’m not saying it has to be English (or as Sarah Palin likes to call it, American). It could be any language that makes it easier to communicate with people. I need someone much smarter than me to come up with a language that everyone speaks. Make it super easy to understand so everybody can learn it and learn it fast. Do that and there would be no more 7 = penis confusion. Do that and people everywhere can talk and get to know each other. It’d be so great. And while we’re on the topic of making things easier, no more time zones. That shit is super confusing. Get rid of’em. One time only. Probably eastern because that’s what the world runs off anyway. It never made sense to me why we have different times in different places. Pretty sure I just fixed everything.