Kanye Has A New Adidas Deal That Will "Make Him A Billionaire" And Have Entire Yeezy Line Stores

(Source) - The Kanye West x adidas line is here to stay. On Wednesday morning, the brand went public with details of a long-term relationship with West that will include the creation of sneakers, apparel, gear, and retail stores for his Yeezy line. The new partnership between the two will form an entity called “adidas + KANYE WEST.”

(TMZ) – Kanye West’s new partnership with Adidas could make him A BILLION DOLLARS … TMZ has learned. Adidas announced Wednesday they’ve signed Kanye to a contract that will have a seismic impact on the sport and street fashion world. The deal calls for YEEZY retail shops that will hawk shoes, apparel, and accessories. We’re told he’ll also be designing athletic wear for basketball and football. In addition to the stores … we’re told ‘Ye’s also getting his own design team made up of the best of the best in the industry.  Our sources say it will take a few years to get the stores and merchandising up to speed, but the projections call for profits that could line Kanye’s designer pockets to the tune of a cool bil. Your move, Nike … and LeBron.  

Own design team, own stores, own line, a billion dollars…. not bad. Not too bad at all for Mr. Kanye West aka Midas. Before Kanye, who gave a fuck about adidas? You could name like three of their sneakers/products. They had Superstars that no one wore anymore, Stan Smiths, and the swishy pants with the stripes down the side that you wore to elementary school on gym days and made fun of the poor kids who wore swishies with four stripes. That’s it. That’s all adidas was good for: boxy shoes, pointing out poor kids, and say “adidas stands for All Day I Dream About Sex.”

But then Kanye comes along, makes a few shoes, couple of shirts, and all of a sudden they’re one of the hottest brands out. They released NMD, Tubulars, Ultra Boosts are the hottest shoes in the streets, everyone wants adidas because Kanye West does adidas. Nu fucking shit you give that guy a blank check and whatever else he wants. Haters can say what they wants about him, but everything he touches turns platinum overnight. It’s pretty amazing. Just hope they work on some shit for actual poor people rather than clothes that just look like they do, because walking into a Yeezy store to be surrounded with rags that cost thousands of dollars is gonna be pretty depressing.