Science Explains Why You Should Drink Bloody Marys On Planes
FWE - According to a new study by Cornell University, there’s a scientific reason why we all crave Bloody Marys while flying. Researchers discovered that “in noisy situations—like the 85 decibels aboard a jetliner—umami-rich foods become your taste bud’s best buds.” Tomato juice is very umami-rich, as are foods like parmesan, soy sauce, and meat. Meanwhile, airplane cabins are just a little less noisy than rock concerts and fireworks.
Robin Dando, assistant professor of food science at Cornell, elaborates on how auditory conditions on airplanes enhance umami:
Our study confirmed that in an environment of loud noise, our sense of taste is compromised. Interestingly, this was specific to sweet and umami tastes, with sweet taste inhibited and umami taste significantly enhanced. The multisensory properties of the environment where we consume our food can alter our perception of the foods we eat.
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Well there you go, science says you have to drink on airplanes. No ifs or buts about it. Who am I to argue with science? And especially these scientists- they went to Cornell, ever heard of it? And I don’t even necessarily like bloody marys. Taste like liquid ketchup to me. I’ll try one every now and then to see if I have developed a liking for them, but nope. Every time I have one I feel I’m drinking spicy ketchup with stalks of celery poking me in the eye. It’s like yo celery and other assorted accouterment gtfo, I’m trying to get drunk here. Not my bag. But the fact of the matter is science says if you’re in a loud environment, drink up. It’s good for your health.
PS: According to the chart, if you’re shooting guns you better be drinking too. Don’t want to waste your peak taste bud potential.