2019 Wrigleyville Scouting Report: Irish Oak
Last week I shed some light on our 20-80 rating system, which is the same grading scale used by MLB scouts when evaluating ballplayers. It’s not that hard to figure out so just double back on that if you need to dust up on my logic.
Outside of that, these reviews are getting me progressively more excited for Opening Day on March 28th. The weather makes it seem like we’ll never play baseball again but in reality we’re less than two months away. It’s okay to be excited for baseball season. Some would even say healthy.
Let’s get to Irish Oak:
Ladies and gents, welcome to Irish Oak.
Bathrooms = 45. We have our first downstairs bathroom on the list. This isn’t too uncommon in Wrigley, see: Deuces & Diamonds, HVAC, Casey Morans. But nevertheless it still presents its own unique challenges, like walking up and down a flight of stairs after you’ve been in the sun for 6 hours. That’s not easy. Bonus points coming back though because there is never a bathroom attendant. That’s good unless you want to buy cocaine from a bathroom attendant then it’s bad.
The second and more compelling factor is the backroom, which I’m scoring under Patio here because there’s no where else to put it. I made a similar move last week with Old Crow’s rooftop, although that’s clearly an outdoor space. This one isn’t, so it can’t be higher than a 45. That said, it’s getting the full 45.
For those reasons, this is a fantastic post-game spot if you’re on the challenging Cubs game double date. You’re in the scene but you’ve got some legroom and a server in a really cool spot.
Atmosphere = 70. This one’s personal but I love an Irish Pub. There’s just a lot of value in being unique to me in Wrigley when it’s so easy to be the same canned piece of corporate shit. Irish Oak has survived as a family-owned pub for 21 years in an extremely competitive market and a lot of that has to do with its authenticity. Here’s some words from another review
The Oak not only offers all the classic Irish fare and drink you can handle, but also hires Irish waitstaff and everything found inside or outside the bar was imported from Ireland by owner Billy Lawless. Lawless used to own a pub in Galway and used the same Belfast designer create the feel of the Oak in 1998. Since then, Guinness sales along Clark have shot through the roof, and the Lawless family has no doubt counted their blessings for such an excellent location for an Irish pub.
Drink Replenishment = 60. The Oak flexes muscle on drink replenishment because they have solid career neighborhood bartenders leading the way. Not a ton, but usually the folks behind the bar have a lengthy tenure serving drinks. That makes it easy opening/closing tabs, getting large orders of drinks + shots for a group, and splitting up a bill at the end of the night. There’s also a healthy roster of servers and they’re typically Irish students studying abroad hustling for cash so they’ll be buzzing around more than your typical DePaul dropout.
Intangibles = 60. I’ve given Oak a lot of shine already on the atmosphere and backroom so I can’t go double jeopardy and repeat those here. Instead, I want to spend a brief moment recognizing a brilliant marketing strategy: Irish Oak is a Denver Broncos bar.
But in those cases there are usually strong attachments to the native team. Irish Oak literally on the other hand has zero connection to the Denver Broncos. They just wanted a reason to draw people on Sundays.
If you remember back in 2010 the Broncos drafted Tim Tebow. At the time my buddy from law school was bar-backing Thursday-Sunday making a couple extra bucks. It was early September he had hear the manager complaining that no one was coming in on Sundays and he kept cutting people early. So, legend goes, my buddy offered up turning it into a Broncos bar. Why would we do that? People love Tebow.
He was right. Instantly on Sundays Broncos fans started swarming to Irish Oak for the games. My buddy got promoted to bartender immediately and with that came a boat load of free drinks. I’ll always respect the Denver Broncos for this. I benefited TREMENDOUSLY from this marketing campaign. Great time in my life indeed.
Overall = 55. This is a 5-hitter in your lineup. It’s not the premier bat in your lineup, has some weaknesses defensively. Maybe not the fastest runner. But you’re not hitting 5th to do all that bullshit. You’re hitting 5th because you can drive the ball with authority and score runs.
That’s Irish Oak. You’re here to get loaded. Not a place you go to rally with the boys or meet smokes. You’re not there showing mom and dad around the neighborhood. You’re there pounding booze before or after a Cubs game, prepping your buzz for the bleachers so you don’t go broke on $10.50 tallboys.